How often you should blog depends on what you are trying to accomplish with your blog or website. For basic business websites once a month is good to help with SEO (search engine optimization). If your website is a reference place for information then once a week is probably better. If you are really serious about your blog then making an effort daily is the best bet.
We love our website platform because we can edit and post our blogs from a smart device. This makes it easy to write out thoughts from everywhere and anywhere and be able to share them with the world. The title will often come through as the date but that is easily edited from the desktop service.
It is always good to post links to your recent blog posts on social media, in e-newsletters, and even cross-link information as references from other parts of your website.
Don't know what to write about? Pick up a book of writing prompts that relate to your area of business. Brainstorm a bunch of ideas for blog posts and put them on slips of paper; put those slips of paper in a jar and randomly choose one when you are looking for inspiration. Look through old notebooks and planners to find topics you may want to cover in a future post.
Share how often you post on your blog and a link to your blog in the comments.
One of the most visited pages of a business website is the About Us page. This is your opportunity to make a customer for life by telling a compelling story about your business.
About Us pages are also a great way to help with SEO.
Here are some best practices for creating your About Us page:
Audit your current About Us and see if it meets the abouve criteria. What other tips and tricks have you found helpful for writing your About Me section of your site? Share in the comments.
Take a minute to open another tab and google yourself.
What came up? What are potential employers seeing about you? Your social media profiles? Professional pictures and memberships?
You can influence what comes up upon a search of your name by having a personal website (domain name as your full name). Some ideas for content to include are as follows:
The right domain name can make all the difference in the world; it can be the difference between someone finding you online or ending up at a competitor’s site. Here are the things we think about when picking out a new domain:
***ALWAYS go for a .com It may be convenient that a .net or .biz or .org is available but they are not substitute for a .com***
We hope this helps! You can always point your multiple domains to one website, so buy a few as they are available and use what you like the most. Connect with us when you are ready to develop your site. Comment with ideas and examples.